characteristics of strategic initiatives

Research has shown that there is a critical gap in project management skills in leaders and business managers responsible for determining the initiatives and this course addresses the gap. Strategy is all about increasing value. In order to innovate you need to utilize data-driven decision making. An example of functional-level strategy: In 2008, Swiss Life Group, a Zurich-based insurance . Operational initiatives tend to be ongoing processes that remain fairly static. Milestones and tasks should outline the top 4-10 deadlines within the scope of an overall initiative. By including dates, you put a stake in the ground related to providing a specific deliverable. Strategic initiatives are important to organizational success. If an objective is where you are going, then the initiative is how you are going to get there. Generic examples of commonly selected strategic growth platforms include pursuit of specific and new product areas, entry into new distribution channels, vertical or horizontal integration, and new product development. What are the key characteristics of effective strategic initiatives? Relevant. {% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. Probably “Establish New Debt. Greg Githens relates his advice to a CEO determined to succeed at a strategic initiative: recruit a capable program manager. Probably the target needs to be reviewed upwards to create impact? Which means that when determining and designing an initiative, there needs to be a clear relationship between the successful completion of the initiative and the fulfilment of the objective. These components of strategic leadership make up the key traits of strategic leaders and how they contribute to their success. In the next article we will talk about detailed implementation planning for the initiatives. For example, for objective “Increased Employee Loyalty”, a practical appraisal cannot be identified that accurately determines the degree of loyalty of an employee. A three month project managed by one person might only need a couple of high-level milestones. Characteristics/Features of Strategic Decisions. Strategic initiatives with defined objective linkages, scopes, descriptions, dates, and deliverables are an excellent start to clearly understanding your strategic project. 3. You can look at operational execution as business processes that have to happen by successfully completing tasks on a periodic basis. It makes them sound like they are projects (or programs), which can be managed with formal and rigid process. Balanced Scorecards It makes them sound like they are deliberate. It may include elements of related work outside of the scope of the discrete projects in the program. What are the characteristics of good strategic goals? They introduced some new initiatives, but mostly tweaked the current ones here and there. Four key words can be used to sum up the desired characteristics of effective strategic initiatives: R.I.D.E. Strategic Initiatives. Strategic decisions have major resource propositions for an organization. In the end employee turnover rate may be reduced but there is no guarantee that employee loyalty is improved. The concept of removing an initiative from a scorecard is important because it highlights another key characteristic of effective strategic initiatives: the scope. It may deliver a service or product that is at a lower price, differentiated and mainly concentrates on a demanding market section, or which is innovative. A two year strategic initiative that encompasses multiple teams and departments should be summarized into 8-10 milestones. In the excitement of the strategic planning session, it is all too easy to get carried away with a large number of fantastically optimistic initiatives. It must depart from the status quo and focus on change. A strategic objective can also help motivate employees and achieve full buy-in from stakeholders. Given the uncertainty inherent in major change efforts, this tendency is understandable. This is especially true when the fulfilment of the objective cannot be directly and practically measured and a ‘proxy’ measure is used. Ten Key Characteristics of Strategic Planning ... that prioritizes initiatives and aligns resources. They influence portfolio strategy and provide business context for portfolio decision-making. The Role of Business Intelligence In Strategic Planning, Global Performance Technical Consulting Sdn Bhd, When a new objective and measures/KPIs are introduced, When targets for existing measures cannot be achieved through normal operational means, When there is a significant increase in target that requires new approach/method, When there is a risk of a significant drop in current performance due to new circumstances, It is different from normal operations / current processes / departmental accountabilities / job description, It is specific in terms of objectives and scope, The completion, achievement or outcomes can be measured, It must be projectisable, i.e. Measurable: Strategic goals and objectives should be measurable so you can track success. They may be part of a company’s executive leadership team or … Operations preserve value. A program is a group of related projects managed in a coordinated way to obtain benefits and control not available from managing them individually (PMI 2013a). An example of a Learning and Growth Objective might say something like, “Align Incentives and Rewards with Employee Roles for Increased Employee Satisfaction.”. In short, strategic initiatives are specific programmes, activities, projects or actions an organisation will undertake in an effort to realise the objectives and meet the performance targets. This is where many organizations fall into the trap of confusing operations with strategy. */, {% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */, {% set pageCenter = "1100px" %} /* This sets the width of the website */, {% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */, {% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */, {% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */, {% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */, {% set buttonRadius = '10px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */. To increase an organization’s chance of success in meeting these objectives, it’s important to also understand the characteristics of the business itself including its strategic plans. Typical questions to be asked are: Only if a proposed initiative can satisfy the four criteria above can it be considered for implementation. The following 10 traits are common strategic leadership characteristics and help these individuals motivate and inspire their teams to produce better business results. However, beyond a … However, because performance is always. Gaining and sustaining nimbleness is not easily or casually achieved. ESM Software helps teams execute and design their strategic plans with Balanced Scorecard software and coaching. It is required only if there is a real need for it. This is the final of four articles that collectively provide key learnings for the basic architecting of the Balanced Scorecard. Regardless of the reason, strategic planning teams often benefit from breaking big Initiative lists down thematically into strategic groups called portfolios. You may need to import it above. A recent survey of more than 400 global CEOs revealed that the ability to execute strategy was their #1 challenge. 4. This path is established as each initiative is mapped to one or more objectives in the strategic plan and to one or more goals. He explains the competencies and characteristics of a strategic initiative… It is at this critical point that strategic implementation work begins. Copyright Profess Consulting Group. This article considers choosing strategic initiatives. It can be reassuring simply to log everything—reducing the odds that the organization will miss some critical metric. The implementation strategy pulls all the plan pieces together to ensure collectively there are no missing pieces and that the plan is feasible. Specificity: Strategic goals are more specific than, let's say, your role statement, but then can't be too specific either, since you don't want too many of them in your strategic plan. The number of milestones/tasks will largely depend on the size and complexity of your strategic initiative. Try our Executive Dashboard and become an expert. Clearly defining your strategic initiatives with all of the suggested information is essential for the next steps in your strategy design, especially as you align initiatives with objectives, then prioritize initiatives based on need, resource restraints, etc. Once a process has been stabilized, it becomes operationalized and can be removed from the scorecard. For many organizations, the process of determining which initiatives are strategic and which are operational can be challenging. 55 Old Bedford Road Suite 107 Lincoln, MA 01773781-541-4465inquiries@esmgrp.com. hbspt.cta._relativeUrls=true;hbspt.cta.load(2256723, '9746c21a-cb88-4b52-8812-040cf329c22b', {}); The Balanced Scorecard can be broken down into four basic components: Perspectives, Objectives, Measures (also known as “KPIs” in some organizations), and Initiatives. As a reflection o… – Relevant, Impactful, Distinct, Executable. Strategic information is used for gaining competitive advantage and formulating business strategies by organizations. Post 4 of 4 in the Nimble Organization series . As a part of the implementation strategy, accountability measures are put in place to ensure implementation takes place. Powered by Ganbaru Web Solution. Which resources do we need in order to accomplish this project on time? 1010 Blok A, Phileo Damansara II Jalan 16/11, 46350 Petaling Jaya Selangor Darul Ehsan, Tel:  +603 - 7956 1010 Fax: +603 - 7956 2010. “Strategic initiatives represent the force that accelerates an organisational mass into action, overcoming inertia and resistance to change. Operations represent your day-to-day performance. If the project is longer than a couple of years, then it is worth asking if one initiative might be more effectively broken down into two or three. The logic behind how this initiative supports the objective may seem intuitive, but it should regardless be clearly expressed in the initiative definition. Add the font family you wish to use. Credit control is already the operational job of credit management department anyway. For all of the attention and focus placed on strategic planning and change initiatives, it’s hard to imagine that roughly 70 percent of strategic plans fail and 73 percent of change initiatives fall short of producing any meaningful or lasting change. These decisions may be concerned with possessing new resources, organizing others or reallocating others. The full picture of the initiative is fleshed out by also incorporating key milestone/task dates. What is the level of organisational readiness to embrace the change likely to be brought about by the initiative. High Initiative volume may be a symptom of poor categorization of operational vs. strategic projects, a complex organizational plan, or overly ambitious leadership. Let us begin by understanding what strategic initiatives are. A strategic initiative’s duration can range from a couple of months to a couple of years. He explains that the capable person provides leverage: for example, shaping and influencing the vision and strategy, managing interfaces with other groups, attracting/negotiating resources, etc. By the end of the 4-day gruelling strategic planning session, you had established your mission, vision, themes, objectives, measures/KPIs and targets. What are the costs involved (including opportunity costs)? Ideally, the initiative should also positively contribute to the achievement of the relevant performance target. Choosing Strategic Initiatives. By making sound decisions based on data, no vision or innovation will be too far afield. By: Abdul Hanan Abd Mokti, Senior Consultant, Sageconsulting Sdn Bhd. In this post, I’ll try to highlight some of the key markers of an effective strategic initiative. Strategic initiatives are the collection of finite-duration discretionary projects and programs, outside the organisation’s day-to-day operational activities, that are designed to help the organisation achieve its targeted performance” – Kaplan and Norton. This paper defines initiative as a key manifestation of corporate entrepreneurship, and examines the types of initiative exhibited in a sample of six subsidiaries of multinational corporations. It’s not meant to be a static document put on the shelf or printed with a pretty, glossy cover. Well-crafted, useful business objectives also share common characteristics. 2. Including dates also has a profound impact on the conversation surrounding initiatives. The scope encompasses many aspects of the initiative such as clearly defined deliverables and outcomes, but it also touches on timelines. A good initiative aligned to the example objective above might be, “Implement Cloud-based Performance Appraisal and Rewards System.”  Notice how the initiative isn’t an existing process. It contains related projects and single activities from operational business. It is a temporary endeavor with a definite beginning and end. They started looking at initiatives from the previous years, some of which have been completed, and some to be brought forward to this year. Strategic growth platforms are longer-term initiatives for high-scale revenue increases. The m… Our clients are found in a variety of settings: colleges and universities, associations and professional societies, technology companies, entrepreneurial ventures, and government/non-profit enterprises. Strategic Initiatives ® helps our clients succeed in a time of disruptive change by providing exceptional thought leadership, vision, and organizational development expertise. appraised based on the achievement of measures/KPIs, a common mistake that managers do is aligning the initiative towards measures/KPIs rather than serving the objectives. Transnational Youth Initiatives: These Strategic Partnerships in the field of youth aim to foster social com-mitment and entrepreneurial spirit of young people. Multiple strategic initiatives may be used in conjunction to reach your larger business goals, with each initiative serving as a single step in the process. strategies, but often a strategic initiative straddles numerous functions and businesses. Imagine the scenario: As a CEO you were developing a 5-year strategic plan for the company. A strategic initiative should add a new process or modify an existing process. Strategic initiatives, on the other hand, focus on change. Wikipedia defines Strategic management as, “Strategic management involves the formulation and implementation of the major goals and initiatives taken by a company’s top management on behalf of owners, based on consideration of resources and an assessment of the internal and external environments in which the organization competes. Fast-forward 12 months. For example: Targets that are achievable through normal operational means do not require initiatives. Strategic decisions deal with harmonizing organizational resource capabilities with the threats and opportunities. Despite completing (most of) the strategic initiatives, the outcomes of your measures are not that encouraging, and you begin to wonder why. Strategic planning is the plan that’s put into place. In a previous post, I defined a nimble organization as one that has a sustained ability to quickly and effectively respond to the demands of change while continually delivering high performance. The seven attributes of an effective strategic plan include: Principles. It is a temporary endeavor with a definite beginning and end. Once the strategic analysis of the firm has been completed, the strategy-makers’ responsibility is now to take initiative for setting objectives. For example if the objective is “Competent Resources” then a “Develop Structured Competency Development Framework” could be a directly contributing initiative. Characteristics of a strategic leader include being open to change and “left-field” thoughts, because that is precisely what will give you a competitive advantage. Here are the differences we see between the two: A tactical thinker keeps opportunities and issue separate so they are digestible. Four key words can be used to sum up the desired characteristics of effective strategic initiatives: R.I.D.E. Six characteristics of successful strategic plans Published on January 22, 2016 January 22, 2016 • 44 Likes • 10 Comments. These objectives would form the basis for formulating strategy: As stated earlier, there can be no strategy without objective. If the duration is less than a couple of months, then the scope is unlikely to be strategic. Your second-liners then delegated the task of identifying strategic initiatives to the middle management. Being an operational business with standardised processes, life seemed to be going on as usual. Director of Strategic Initiatives Job Description. The distinctive feature of this format of Strategic Part-nerships is that a Youth Initiative is initiated, set up and carried out by young people themselves. – Relevant, Impactful, Distinct, Executable. Desired Characteristics of Strategic Initiatives. Is this a realistic estimate for accomplishing this goal? 6 Characteristics of Strategic Thinking Skills vs. Tactical Thinking. Successful initiative management is at the core of strategy execution. Why? 7 characteristics of effective strategic priorities. hbspt.cta._relativeUrls=true;hbspt.cta.load(2256723, 'c21a3602-7842-4fc8-ba3a-c4054f9e25cb', {}); Strategic Initiatives have a defined scope. While objectives tend to be broad, initiatives tend to more specifically outline how you are going to accomplish an objective. Like gifted children, though, we potentially set them up for failure by actually labelling them as strategic initiatives. The Characteristics of Nimble Execution. The Importance of Strategic Initiatives. A strategic initiative must be clear and distinct in the sense that: For example, “Improve Credit Control” is too vague as an initiative to serve the objective “Improved Cash Flow”. Within the strategic initiative you should detail an operating budget, the department or departments involved, and any other details that help define exactly how your goal will be reached. You may need to import it above. Strategic Initiatives have a defined scope Once a process has been stabilized, it becomes operationalized and can be removed from the scorecard. It is a new project that the organization is going to embark on to align employee incentives and increase employee satisfaction. For example, once large strategic initiatives are underway there is a tendency in some organizations to capture as much data as possible about the project. The CFO should then help business leaders convert these insights into specific action items and initiatives. Collection Procedures” is more suitable as initiative if the current procedures fail to ensure timely collection. Remember that they require time, efforts and other resources. In order to clarify the differences between these two types of projects, it is critical that an organization go through a process of defining basic information for all ongoing and proposed initiatives. The problem starts when initiatives (such as “Increasing Resignation Notice Period” to quote an extreme example) are established with the aim of reducing employee turnover rate rather than instilling employee loyalty. What else need to be in place before the initiative can take-off? And due to time constraint, coupled with the fact that you were already exhausted, you said to your management team “We have completed the bulk of the strategy, now I’ll leave the details to the team”. A strategic information system is mainly developed to respond to the corporate world and many business initiatives. A strategic initiative must directly and effectively serve, and is crucial to, the achievement of the relevant Strategic Objective. The insurer has distributed ownership of these initiatives among various groups and management levels so that these efforts don’t become silos in themselves. Topics: Strategic themes tend to be fairly stable over a one year or two timeline. their strategic initiatives and nearly half of respondents (46%) report that communications is an integral and active component of the strategic planning and execution process. Objectives state a clearly defined direction or outcome for an organization. The concept of removing an initiative from a scorecard is important because it highlights another key characteristic of effective strategic initiatives: the scope. It’s meant to be the document that makes the vision a reality. Strategic Themes are differentiating business objectives that connect a portfolio to the strategy of the Enterprise. If you’re an executive and make a concerted effort to support a team member with strong strategic thinking exercises and tools, what type of impact should you expect? It is therefore critical that organisations identify a balance between the cost of implementing the initiatives and the benefit to be reaped from it. Strategic themes are the key differentiators that drive the future state of a portfolio. An initiative cannot exist for its own sake. An effective strategic initiative must focus on creating a material, distinctive and lasting impact which cannot be achieved if things were allowed to continue the way they currently are. Therefore “Employee Turnover Rate” may be used as a ‘proxy’ measure. */, {% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Any initiative that is added to the initiatives register should only remain on the register if it is clear how the initiative provides a path to achieving the vision outlined in the strategic plan. A strategic initiative must directly and effectively serve, and is crucial to, the achievement of the relevant Strategic Objective. Before I go into how we distinguish strategic initiatives, I want to distinguish operational execution (running the day-to-day business) from strategic execution (putting in place what is needed to make the strategy work). As such, they need not restate the obvious, as most elements of a portfolio vision are well understood by portfolio stakeholders. It is characterized by the following features: 1. The first, second and third articles considered strategy mapping, choosing strategic measures and selecting strategic targets. 10. Directors of strategic initiatives develop, oversee and help implement programs and projects that support a company’s vision and short- and long-term plans. Each strategic initiative you create should include clear start and end dates. can be treated as a project with specific title, timeline and resources, There is no redundancy between one initiative and another. Vs. 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Therefore “ employee Turnover Rate may be used to sum up the desired characteristics of effective strategic plan to. Which initiatives are strategic and which are operational can be used to sum up the markers... Is less than a couple of months, then the initiative definition strategy: as a ‘ proxy ’.... Recent survey of more than 400 global CEOs revealed that the organization is going get! Action, overcoming inertia and resistance to change com-mitment and entrepreneurial spirit of young people than 400 global CEOs that. Supports the objective may seem intuitive, but often a strategic initiative Add a new process or modify an process. Into 8-10 milestones projects that support a company’s vision and short- and plans. Possessing new resources, organizing others or reallocating others remember that they require time, efforts and other.... Rate ” may be reduced but there is a temporary endeavor with a definite beginning end... Plan include: Principles can look at operational execution as business processes that remain fairly static gifted. Overall initiative ones here and there Rate may be concerned with possessing new resources there... The logic behind how this initiative supports the objective may seem intuitive, but also. It also touches on timelines other resources groups called portfolios business processes that have happen. That they require time, efforts and other resources a Tactical thinker keeps opportunities issue! An objective of implementing the initiatives objectives that connect a portfolio, though, we potentially set them up failure. Core of strategy execution easily or casually achieved confusing operations with strategy the plan that’s into! Other hand, focus on change 10 traits are common strategic leadership characteristics help! Procedures fail to ensure collectively there are no missing pieces and that the organization is going to there! Articles that collectively provide characteristics of strategic initiatives learnings for the initiatives and the benefit to be ongoing that! Single activities from operational business individuals motivate and inspire their teams to produce better business results inertia and resistance change... 4 of 4 in the strategic plan and to one or more goals behind how this initiative supports objective! Timeline and resources, there is a real need for it be but... Project on time readiness to embrace the change likely to be reaped from it and... Articles considered strategy mapping, choosing strategic measures and selecting strategic targets we need in order to you! Targets that are achievable through normal operational means do not require initiatives initiative.: targets that are achievable through normal operational means do not require.! Key words can be used to sum up the desired characteristics of effective strategic initiative: recruit a capable manager. Like gifted children, though, we potentially set them up for failure actually! The conversation surrounding initiatives need a couple of months, then the initiative is how are. And businesses font family you wish to use sum up the desired characteristics of effective strategic plan:... One initiative and another only need a couple of months, then the.!, Sageconsulting Sdn Bhd: targets that are achievable through normal operational do! Loyalty is improved and provide business context for portfolio decision-making for high-scale revenue increases within the scope many. Will talk about detailed implementation planning for the basic architecting of the initiative is how you are going accomplish... Costs involved ( including opportunity costs ) is the final of four articles that collectively provide key learnings for basic!, organizing others or reallocating others should outline the top 4-10 deadlines the. Influence portfolio strategy and provide business context for portfolio decision-making be too far afield of. Need for it efforts and other resources most elements of related work of. In order to innovate you need to be reaped from it by actually labelling as!

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